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DTF printing that sticks, stretches and lasts.

DTF (direct-to-film) presses your artwork straight onto the fabric — photos, gradients, fine detail, as many colours as you like. Soft to the touch, tough in the wash, and brilliant on cotton, polyester or blends. No minimums, no colour limits.

Some designs are too detailed, too colourful or too photographic for embroidery. That's where DTF comes in. Your artwork is printed onto a film and heat-pressed straight into the garment — so you get sharp edges, smooth gradients and every colour in your design, without the cracked, rubbery feel of old-school prints. It works on almost any fabric, and it looks just as good on one t-shirt as it does on five hundred.

1+
no minimums — print one or a thousand
60+
washes, and the print stays soft and vivid
Full
colour, gradients and photos, no extra cost
Any
fabric — cotton, polyester or blends
Prefer a stitched finish? See embroidery →

What makes DTF different.

Not all prints are equal. Here's how DTF goes onto the garment — and why it holds up.

Artwork printed in full colour onto DTF film

Printed on film first.

Your artwork is printed in full colour onto a clear film, then coated with a heat-activated adhesive — every colour, gradient and fine line captured exactly as you designed it.

Transfer being heat-pressed into the garment

Heat-pressed into the fabric.

The transfer is pressed at high temperature so it bonds with the fibres rather than sitting on top. It comes out flat, smooth and ready to wear straight away.

Close-up of a soft, flexible DTF print on fabric

Soft feel. Serious staying power.

The finish is thin and flexible — it stretches with the garment instead of cracking, and stays vivid wash after wash. 60+ washes and it still looks the part.

Full-colour detailed DTF print on a t-shirt

Made for colour and detail.

Photos, gradients, tiny text — DTF holds it all, with no colour limits and no per-colour setup fees. It works on cotton, polyester and blends, light or dark garments alike.

Browse garments on the Master Merch store →

Where DTF wins.

Cut vinyl and embroidery are brilliant at what they do — but for colour, detail and softness, DTF takes some beating. Here's an honest look at how they compare.

Swipe to compare
What matters
DTF
Cut vinyl
Embroidery
Photos, gradients & full colour
✓ Prints anything
Solid colours, cut & layered
Limited thread palette
Fine detail & small text
✓ Razor sharp
Struggles below ~5mm
Limited by stitch size
Soft, lightweight feel
✓ Thin & flexible
Sits as a firmer layer
Textured, heavier
Many colours, no extra cost
✓ One price, any colours
Cost rises per colour layer
Cost rises with stitch count
Works across fabrics
✓ Cotton, poly & blends
✓ Most fabrics
Best on stable fabrics
Names & numbers on kits
Great in any quantity
✓ The classic choice
Rarely used
Premium, textured finish
Smooth, flat finish
Smooth, flat finish
✓ The premium look

Every method has its moment — cut vinyl is brilliant for simple one-colour jobs, and embroidery is the premium pick for workwear. Tell us what you're making and we'll steer you to the right one.

Front & back prints (3:2)
Sleeve & pocket (3:2)
Photos & gradients (3:2)
“A short line from a happy client goes here — the kind that proves the print looked vivid, felt soft, and survived the wash.”
Client name · Their business

Let's get your design on a garment.

Tell us what you'd like printing — t-shirts, hoodies, workwear or a full run — and we'll show you how it'll look, what it'll cost, and how quickly we can turn it round. No minimums, no colour limits, and the quote's always free.

Get a quote
info@master-marketing.co.uk

Not sure DTF's right for your design?

DTF is the one for detail, photos and full-colour artwork on almost any fabric. For logos, text and hard-wearing workwear, embroidery gives a premium, stitched-in finish that lasts for years. Tell us what you're after and we'll steer you to the right one.

Explore embroidery →
DTF and embroidery, side by side (4:3)

Everything for your branded apparel.

DTF is one finish. Here's the rest of what we do for teamwear, merch and marketing.